I joined LifeWorx in January 2022 as their marketing copywriter where I oversaw LifeWorx social media platforms Facebook, Twitter, LinkedIn, and Instagram, wrote marketing copy for landing pages, blog posts, and etc, optimized website pages and relevant keywords and improved readability, and decreased bounce rates, partnered with elder and health care professionals in creating “Ask The Expert” pieces, edited and proofread copy on LifeWorx website and Google Business Pages, and executed A/B testing for email campaigns to identify the most successful subject lines, send times, and templates.
Below are some of my proudest work and accomplishments at LifeWorx:
The LifeWorx Care Glossary
If you encounter unfamiliar terms or language, this glossary of terms in the home care and elder care industry may have the answer!
Ask The Expert: Interview with Livingstone Physical Therapy
Physical therapy can help seniors retain their independence, whether managing a long-term illness or just wanting to improve their general health and mobility.
The LifeWorx Guide to 24-Hour Care Guide
This resource guide will provide you with the comfort and answers to your questions.
National Estate Planning Awareness Month: 7 Life Events That Will Require You to Update Your Estate Plan
Each October across the United States, individuals and families are reminded of the importance of creating and/or maintaining an estate plan.
The LifeWorx Guide to Long-Term Care
Do you have questions about long-term care? This resource guide will answer your questions.